Harvard ManageMentor

Persuading Others

Leading Others

49.95 USD

Learning Objectives

Build your credibility by earning trust and establishing your expertise.
Assess those whom you need to persuade.
Persuade people by captivating them to reason.
Connect with people by appealing to their emotions.
Overcome resistance to your ideas.
Activate persuasion “triggers” to affect people’s unconscious response to your ideas.

Estimated Seat time: 3 hours, 5 minutes

Modality: Self-paced

Assessment: Multiple-choice questions

Languages: English, Spanish, French, Portuguese, and Chinese

Included materials: Harvard Business Publishing Articles, Podcasts, tools and worksheets

Product Description

Being able to convince others is a valuable skill at any point in your career. It can be very difficult to achieve commitment from people for ideas deviating from their own and requires great communication to foster excitement and engagement. In this module, you’ll discover new ways to improve your ability to do exactly that.

This course is designed to help you understand why the powers of persuasion are more critical than ever and to provide you with the tactics, strategies, and best practices that can help you win the support of others.

Lessons

Understand Persuasion

Build Your Credibility

Understand Your Audience

Win Minds

Win Hearts

Overcome Resistance

Activate Persuasion Triggers

Experts contributing to this course

Keith Ferrazzi
Brad Holst
Antonio Alves
Muriel Wilkins
Gill Rider
Nancy Duarte
Gabriela Perez
Nina Bowman
Prisca Ndu
Catty Bennet Sattler
Scott Anthony
Eddie Yoon
Liz Keever
Monique Valcour
Bill Taylor
Thomas Wedell-Wedellsborg
Cindi Choi

Here are some instructions to get going: